DWD Digital Solutions

Reporting Sample

KisanMarket KPI Dashboard

A sample marketplace reporting view built from the visible KisanMarket MVP structure and demo listings.

Executive KPI snapshot

20active demo listings
4role flows: Browse, Farmer, Buyer, Admin
132highest visible listing views

Category mix

Fruits
5
Grains
4
Vegetables
4
Spices
3
Pulses
2

Reporting insights

  • Fruit listings show strong visibility, so buyer acquisition can start with mango, apple, grapes, banana, and pomegranate categories.
  • Bulk crops such as maize, rice, soybean, and potato need buyer-side filters for minimum order, logistics, and pickup date.
  • Organic and verified tags should become trackable conversion dimensions because they are visible trust signals.

Sample report table

MetricCurrent signalDecision useNext action
Listing supply20 active demo listingsChecks marketplace inventory depthTarget 50 listings across 8 priority districts
Top engagementMango sample listing has 132 visible viewsIdentifies high-interest crop categoriesCreate category landing page for fruit buyers
Trust signalsVerified, organic, grade, views, minimum quantitySupports buyer confidenceTrack enquiry rate by trust tag